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Baba Sadiq resigns as CEO & MD of 3Media Networks & 3 Music TV

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Renowned Ghanaian Politician, Media and Entertainment Entrepreneur, Baba Sadiq Abdulai Abu, better known in the media and entertainment industry as “Baba Sadiq” has officially announced his resignation as the Chief Executive Officer and Managing Director of 3Media Networks and 3Music TV.

Baba Sadiq Abdulai Abu – Founder – 3Music Media Networks, 3Music TV, 3 Music Awards & Wildaland Festival.

The media maven who is the founder of 3Music Networks, 3Music Awards and Wildaland Festival took to his official Facebook page to make known his final decision to step down as the CEO & MD of 3Media Networks and its affiliated brand 3Music TV.

The founding CEO of Ghana’s finest urban music media and entertainment outlined his achievements made to the entertainment industry with his impactful 3Music creative idea.

In a six paragraph communique issued by Baba Sadiq on Friday morning September 30, 2022, Mr. Abdulai Abu stated emphatically that, he will be extending his remarkable experience in the media industry to other sectors of the society.

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Below is the resignation announcement shared by Baba Sadiq on his official Facebook page.

Today is officially my last working day as the CEO/MD of 3Media Networks (3Music TV) an organisation I founded in 2017 and had the rare privilege to lead for 5 years.

Between 2017 and now, we have achieved what many will call impossible. From the initial daily hourly television programming we started with and five successful executions of the annual 3Music Awards, I am super proud of what we have built – a multimedia brand known massively across the country and the continent.

Over the past 5 years, I am glad to say that 3Music hasn’t only become known massively for our COOL factor drawing on our innovative, stylish, aspirational, colourful and refreshing outlook but also, we have been acknowledged variously for our visionary and progressive activities all meant to positively enable and project Ghana’s creative industry.

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In all of my nearly 17 years professional life in the Ghanaian and African media and entertainment industry, I have always lived by the creed that my work and life should ultimately benefit my industry, community and country and if later on in my life I am called upon by my people and country to serve in whatever capacity, I will not turn my back on them.  I believe the time has come for me to extend my quest for excellence and remarkable experience in the media industry to other sectors of society.

I’m super grateful to the Board of 3 Media Networks Limited and the young, vibrant and enthusiastic young people I worked with. Together, we laid the foundation for greatness and the past 5 years will always be remembered with fondness. 3Music is the future. This is the culture. I leave with the confidence that, the path for greatness is already underway at 3 Media Networks Limited.

Super grateful as well to my wife and family, industry colleagues, partners, friends, members of the 3Music Awards board and well wishers for supporting the dream. Will count on your continuous support on my next journey.

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Source: Sintim Media

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Education

Accra Metropolitan University officially unveils Social media committee for the university

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Accra Metropolitan University (Accra Met), formerly known as Larweh University College, has officially unveiled its Social Media Committee in a strategic move to enhance its digital presence and rebrand the institution. The announcement was made during a meeting held at the university’s premises in Batsoona, Greater Accra Region. This initiative is part of Accra Met’s broader efforts to modernize its communication strategies and strengthen its brand identity.

In line with its rebranding efforts, Accra Met has partnered with Young Prs, a social media strategic group, to spearhead its digital marketing campaigns. This collaboration aims to leverage contemporary communication tools to reach a wider audience, both locally and internationally. The university’s president Prof.Goski B. Alabi, expressed a strong commitment to utilizing modern communication methods to foster growth and enhance student engagement.

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The transition from Larweh University College to Accra Metropolitan University marks a significant milestone in the institution’s journey. In December 2024, President Nana Addo Dankwa Akufo-Addo granted a Presidential Charter to 14 private university colleges, including Larweh University College, officially elevating them to the status of fully-fledged universities. This recognition allows Accra Met to independently award degrees, diplomas, and certificates, further solidifying its position in Ghana’s higher education landscape.

Accra Met offers a diverse range of undergraduate and graduate programs tailored to meet industry demands. Undergraduate programs include Bachelor of Business Administration in Finance and Accounting, Human Resource Management, and International Business Management. Graduate offerings encompass Master of Business Administration in various specializations, Master of Science in Development Economics, and a Doctor of Business Administration program. The university also provides pathway programs in collaboration with international institutions such as Durban University of Technology (DUT),
the Massachusetts Institute of Technology (MIT) and the Open University of Tanzania.

Accra Metropolitan University is committed to blending traditional marketing with digital strategies to create comprehensive communication campaigns that resonate with a global audience. By embracing modern communication tools, Accra Met aims to attract a diverse student body and offer top-tier academic programs that reflect excellence in tertiary education. Prospective students from all backgrounds are encouraged to join the Accra Met community and be part of this transformative journey.

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For more information about programs, admissions, and updates, visit the official website: www.accramet.edu.gh

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