Connect with us

Entertainment

ONErpm launches two new entities, ONErpm Enterprise Solutions and OFFstep.com

Published

on

ONErpm, one of the leading independent and forward-thinking music labels and distribution companies in the world, is proud to announce the launch of two new entities, bringing the total number of companies under its umbrella to five, with important changes to ONErpm’s core business.

The first, ONErpm Enterprise Solutions, is a Software as a Service (SAAS) platform that adapts ONErpm’s proprietary Content Management System (CMS) to cater to the unique needs of record labels and content owners seeking to grow more efficiently. This comprehensive administrative system streamlines digital distribution of music and videos and other essential day-to-day operations, including managing artist marketing campaigns; assigning work tasks to departmental employees; setting up payments; among other activities. The platform empowers companies to efficiently scale operations with transparency and has been a transformative factor for ONErpm since the inception of its CMS in 2019. Since then, ONErpm has experienced a more than fourfold increase in revenues and staff, largely due to economies of scale achieved.

Advertisement

“We want to partner with like minded companies who need the technology and tools we have developed and fine tuned over the years to take their business to the next level” adds CEO Emmanuel Zunz. “We see a need for this service as there are many interesting labels that might struggle to grow in an increasingly competitive environment where having robust tech will give them the competitive edge to succeed.”

The second company, OFFstep.com, which is Enterprise Solutions first project, is the group’s new DIY offering, where independent artists can upload and distribute unlimited releases for as low as $12 per year while retaining 100% of their royalties. At this price point, OFFstep offers the most affordable plan of its kind. As a result ONErpm will only partner with artists and labels with whom it has forged relationships, and, moving forward, DIY clients will be directed to OFFstep.

Throughout its evolution ONErpm shifted its focus toward offering bespoke solutions to artists and record labels and naturally became a full-service music label and distribution provider. With OFFstep, the company better caters to the needs of DIY customers in a way they have become accustomed to, at the most competitive price point. Upgrades to intermediate and advanced plans that unlock additional features and permissions are also available.

Advertisement

“Migrating ONErpm’s basic distribution service to OFFstep has been a long time coming, states Zunz. “For years we have invested in marketing personnel and built a global marketing infrastructure that can render services at scale while tackling the challenges of a constantly evolving digital market,” Zunz concludes.

With the addition of ONErpm’s publishing division introduced in 2022 and the company’s creative arm ONErpm Studios, that oversees recording and video production, ONErpm consists of five distinct entities, each with its unique focus and goals, yet that share synergies with one another.

Collectively the group provides a wider array of flexible and tailor-made services to various stakeholders in the music industry. This includes DIY artists embarking on their careers via OFFstep, emerging and established artists on a strong growth trajectory or record labels needing value-added services from ONErpm, and enterprises in different stages of development that need greater independence and flexibility leveraging ONErpm’s technology. Enterprise Solutions will also serve as a vehicle for strategic joint ventures with promising entities, as the technology can be combined with financial investments and marketing services.

Advertisement

About ONErpm:

ONErpm is a leading next-generation music group and record label operating globally in 43 locations powered by a staff of 600. At its core ONErpm offers label services to artists seeking to elevate their careers, and operates one of the world’s largest music distribution platforms and YouTube Multi-Channel Networks. Offering a full suite of services that includes marketing support, supply chain tools, SAAS, business intelligence, publishing, accounting and global payment solutions, ONErpm provides the infrastructure needed to help creators and content owners succeed. As a trusted partner, ONErpm emphasizes transparency in everything it does, from executing a marketing campaign to making payments.

Advertisement

Blogger • Promoter • Digital Marketer • Creator FertyFelix.com • FXmedia LIVE • Sunyani We Dey • Online Entrepreneur

Continue Reading
Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Entertainment

Are PR Professionals Building Brands or Fueling Rivalries? – Blogger Nathaniel Quaye Quizzes

Published

on

Blogger Nathaniel Quaye has raised concerns about the evolving role of public relations professionals, urging a return to the core principles that define the practice. According to him, PR should remain focused on promoting artistes and brands with clarity, consistency, and credibility, rather than being used as a tool to spark unnecessary comparisons and rivalries. He stresses that the responsibility of a PR professional is to build a strong, lasting image rooted in facts and professionalism.

The blogger observes that in recent times, some PR strategies have shifted toward creating subtle tensions between artistes, often positioning one success against another to generate attention.

Advertisement

“We should be very objective. The fact that you work with Artist A doesn’t mean you should hate Artist B. Your integrity and your love for the industry should always come first not compromised for mediocrity or momentary hype.”

He believes that while such tactics may bring short-term visibility, they ultimately undermine the integrity of the profession. True professionalism, he maintains, lies in elevating one’s client without discrediting others, emphasizing that working with one artiste should not translate into hostility toward another.

He further highlights that reputation remains the most valuable currency in public relations, built through discipline, objectivity, and ethical conduct. Neutrality, he notes, is not a weakness but a strength that allows professionals to stay focused on their mandate and deliver results based on merit. Blogger Nathaniel Quaye questioning whether PR practitioners are genuinely building sustainable brands or simply fueling rivalries for momentary hype, urging the industry to choose integrity over noise.

Advertisement

Nathaniel Quaye the CEO of  Anansesem Media, author and publicist for Accra Metropolitan University.

Advertisement
Continue Reading
Advertisement

Facebook

Featured

News1 day ago

Elkanah Frederick Ayittey Donates Diapers to Support Mothers at Assin Dansame Health Centre

Independent hopeful for the Assin North Constituency, Elkanah Frederick Ayittey, has demonstrated his continued commitment to community welfare with a...

Showbiz2 days ago

AFRIMASS NETWORK EARNS UNESCO PRAISE FOR SUCCESSFUL AFRIKA RADIO BUSINESS MIXER 2026

The AfriMass Network has received commendation from the Ghana Commission for UNESCO following the successful organization of the Afrika Radio...

Central Region2 weeks ago

Hon. Galahad Alex Andoh, Esq. Pays a Courtesy Visit to His Alma Mater, Edenstech

Hon. Galahad Alex Andoh, Esq. Pays a Courtesy Visit to His Alma Mater, Edenstech Honourable Galahad Alex Andoh, Esq. Chief...

Entertainment2 weeks ago

Are PR Professionals Building Brands or Fueling Rivalries? – Blogger Nathaniel Quaye Quizzes

Blogger Nathaniel Quaye has raised concerns about the evolving role of public relations professionals, urging a return to the core...

Events2 weeks ago

Mothers 102.7 FM & Mothers TV Earn Eight Nominations at 2026 Foklex Media Award

Mothers 102.7 FM and Mothers TV, both under the Atta Media Group, are riding high after scooping eight nominations at...

Events2 weeks ago

Mothers 102.7 FM & Mothers TV Earn Eight Nominations at 2026 Foklex Media Award

Mothers 102.7 FM and Mothers TV, both under the Atta Media Group, are riding high after scooping eight nominations at...

Local News3 weeks ago

“SIM Registration Must Stop Being a Burden on Ghanaians” — Portia Nana Akua Pinamang Urges Government

Portia Nana Akua Pinamang has called on the government to urgently reform Ghana’s SIM registration process, describing the exercise as...

Local News4 weeks ago

Elkanah Frederick Ayittey Performs Sod-Cutting for Well Project at Assin Agave to Address Water Crisis

Independent Candidate Hopeful for the Assin North Constituency, Elkanah Frederick Ayittey, has initiated a community water project at Assin Agave...

Local News4 weeks ago

Elkanah Frederick Ayittey Calls for Immigration Compliance Task Force to Protect Ghana’s Interests

Elkanah Frederick Ayittey, independent candidate hopeful for the Assin North Constituency, has stated that while Ghana continues to enjoy a...

Politics4 weeks ago

Elkanah Frederick Ayittey Commends Speaker Alban Bagbin for Upholding Constitutional Integrity

Elkanah Frederick Ayittey, Independent Hopeful for Assin North Constituency, has commended Alban Sumana Kingsford Bagbin, Speaker of Parliament, for his...

Advertisement

Trending