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Central Region artistes should prioritize craftsmanship and local excellence. National recognition will follow. – Chairman K.E, CEO, EN.AR Limited

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Central Region artistes should prioritize craftsmanship and local excellence. National recognition will follow.  – Chairman K.E, CEO, EN.AR Limited

The chief executive officer of EN.AR Limited, Chairman Kweku Etuaful has called on artistes from Central Region to focus on refining their craft and celebrating local culture as a foundation for success.

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Speaking during a recent engagement with stakeholders and the creative arts industry on X-Space ahead of the 13th Central Music Awards, he emphasized the importance of building strong local appeal before seeking national and international recognition.

According to him, excellence rooted in authenticity and creativity is the key to unlocking opportunities in the competitive music industry.

He highlighted that many successful artists who gained widespread recognition began their journey by creating works that resonated with their communities.

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“Artistes must prioritize craftsmanship and local excellence. National recognition will follow,” Chairman K.E. stated.

He further urged musicians, producers and other stakeholders to harness the rich cultural heritage of the Central Region as inspiration for creating unique and compelling art. This, he said, would not only distinguish them but also contribute to promoting the region’s identity on bigger platforms.

The Central Region has recently gained attention for its vibrant and diverse music scene, with several rising stars making significant strides. Chairman K.E.’s advice underscores the need for global development within the region’s creative ecosystem.

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By focusing on high-quality production and authentic storytelling, Central Region artistes have the potential to make their place on the national stage while fostering a sustainable creative economy locally.

The 13th Central Music Awards is scheduled for Friday, 29th November, 2024 at the Center for National Culture, CNC, Cape Coast.

Source: SintimMedia

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Entertainment

Swagger Essel Features Kwame Nut in New Single “Maama”

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Ghanaian versatile artiste Swagger Essel has officially released a brand new single titled “Maama” featuring talented musician Kwame Nut, with production credits going to renowned producer Crossbeatz.

The song is a touching and relatable piece that highlights the daily struggles of the ordinary young man who hustles tirelessly just to survive and make his mother proud. Through emotional lyrics and a powerful delivery, “Maama” paints the picture of a determined boy child who sacrifices, works hard, and pushes through life’s difficulties with the sole aim of giving his mother a better life.

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According to Swagger Essel, the inspiration behind the song comes from the real-life experiences of many young people across Ghana and Africa who battle hardship, unemployment, and financial pressure while carrying the responsibility of supporting their families. The song serves as a voice for every young hustler who dreams of seeing their mother smile despite the challenges life throws at them.

Kwame Nut’s contribution to the song adds extra emotion and depth, blending perfectly with Swagger Essel’s energetic and heartfelt performance. The chemistry between the two artistes creates a unique sound that music lovers can easily connect with.

Produced by Crossbeatz, “Maama” combines inspirational storytelling with catchy rhythms and melodious instrumentals, making it both emotional and entertaining. The production quality reflects modern Ghanaian music influences while maintaining a strong message about family, sacrifice, and determination.

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The single is expected to resonate strongly with listeners, especially the youth, as it reflects the realities many people face in their journey toward success. Beyond the music, “Maama” also encourages young men not to give up on their dreams and to continue striving for a better future for themselves and their loved ones.

Swagger Essel continues to prove his versatility and growth in the Ghanaian music industry with this latest release. Over the years, he has remained committed to creating music that not only entertains but also inspires and motivates his audience.

“Maama” is currently available on various digital streaming platforms and is already gaining attention from music fans for its inspiring message and relatable storyline.

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Listen to the song below

 

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https://www.boomplay.com/share/album/131639687?srModel=COPYLINK&share_content=album&share_channel=copylink&share_platform=ios&srList=IOS

https://open.spotify.com/track/1M39uFNHV8NYAKGaaCfJov?si=Hm091Ym8QdGbxIguuza5gw

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