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What made us signed contract to become official communications sponsor of Super Eagles – MTN

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MTN Nigeria
Leading telecommunications company, MTN Nigeria on Thursday signed a three-year, renewable contract with the Nigeria Football Federation (NFF) to become the exclusive “Official Communications Partner” to the NFF.

The deal makes MTN the official communications sponsor of the Super Eagles and other national football teams.

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The deal was announced at a formal signing ceremony held at Marriot Hotel, Ikeja, and attended by the Minister of Sports and Youth Development, Mr. Sunday Dare, NFF officials, led by the President, Amaju Pinnick and MTN board members led by the Chairman, Dr. Ernest Ndukwe.

Commenting on MTN’s growing relationship with Nigeria’s dynamic football ecosystem, MTN CEO, Karl Toriola said: “Football is a unifying national obsession. It brings people together, breaks down boundaries, creates conversations and inspires. We are privileged to have this opportunity to partner with the NFF and to be able to support all Nigeria’s national football teams over the next three years. This is the start of what we hope will be an inspiring, productive and value adding partnership that can combine the role that technology plays, with the incredible experiences that football provides for the millions of Nigerians who follow the national teams.”

Speaking at the ceremony, the Minister called on other corporates to emulate the communications giant by supporting the development of other sports in the country saying, “All hands must be on deck to strengthen our competitive position not only in football, but in other sports. Through this partnership, MTN is building a sustainable legacy of support, partnership and exciting soccer experiences for Nigerians, and I seize this opportunity to call on other well-meaning Nigerian businesses to join us in achieving a paradigm shift in the development of all our sporting federations.”

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The NFF President, Amaju Pinnick expressed optimism saying, “I am delighted to welcome Nigeria’s largest mobile operator as a partner to the NFF and the Nigerian national football teams, and grateful for their long-term commitment to working with us to support the ecosystem. Today is just the start of a new journey for Nigerian football, and we’re so excited to be on it. Over the coming weeks and months, we’ll be revealing more about our plans and how you can engage.”

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Nigeria

Ijaws Diaspora: Queen Josephine Diete-Spiff of Twon Brass Kingdom Seeks Collaboration to Tackle Poverty, Trafficking, Violence Against Ijaw Women

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Queen of Twon Brass Kingdom and President of the Queens of the Niger Delta Initiative, Her Majesty, Dr Josephine Diete-Spiff, Esq JP called on the Ijaws in Diaspora on the need for an effective and efficient collaboration to meet the yearning and aspirations of Ijaw women in order for them to be empowered to achieve their fullest abilities and potential in every sphere of their life.

The Royal Queen made the call during her paper presentation on the occasion of the Ijaw Diaspora Convention held recently in New Jersey, United States of America.

Speaking on the theme: “Effective Collaboration with the Ijaw Diaspora: Hope for the Ijaw Women”, Queen Josephine noted that the Ijaw woman is majestic, full of strength, beautiful, hardworking, long-suffering, compassionate and caring for her children and loved ones.

She said that the description which depicted a typical Ijaw woman as with a pan on her head, a baby wrapped on her back and her work implements in her hands, ready to provide for the family under the hot African sun and Niger Delta rain, unperturbed by the harsh experiences of life shows she is tenacious and hardworking.

She said, “Unfortunately, today, the evil of industrialization in the name of oil and gas extraction and the attendant land grab/pollution have put a lot of our women out of the traditional livelihood occupation of fishing and farming which gave them prosperity in the past thus pushing them into poverty and loss of control of the children-a basis for the numerous vices among our youths today.

According to her, Ijaw women are mostly breadwinners and the nurturers of their families, adding that their livelihood was greatly impeded by the challenging environment of the Niger Delta, which though rich in oil and income generating opportunities, same are out of the reach of the Ijaw woman.

The wife of the former Rivers State Military Governor further emphasized that Ijaw women are agents of social change, if given the opportunity, adding that a collaboration with the Ijaw Diaspora will be a welcome development in changing the narrative of Ijaw Women in the livelihood scheme of survival.

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“The Ijaw woman’s means of survival are also threatened by a growing trend of farm produce theft and flooding. Added to her woes are kidnapping, herder invasion, and early widowhood, leading to loss of socio-economic subsistence. She also suffers from the attendant factors of poverty increased by lack of education, susceptibility to violence, cultism, health challenges, underage motherhood, in addition to some harmful traditional practices. The list is endless.”

Proposing avenues which require effective partnership, Queen Josephine called on the Ijaw Diaspora to collaborate with Ijaw women in homeland in areas of Interventions in Violence and Ill-Treatment Against Ijaw Women, Ijaw Women/Girl Child Education, Ijaw Women Empowerment, Encouraging Ijaw Women to Participate in Politics and take up Leadership Positions.

“It’s undeniable that the Ijaw Diaspora has assets for collaboration due to their international exposure, international contacts, financial resources, human and mental resources that override the economic capabilities of their counterparts in the homeland. Therefore, they can offer training, assist in primary healthcare, provide resources and partner with the Ijaw women in their homeland.

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“Collaboration with the Ijaw diaspora will be impossible without a formidable platform for operational collaboration and communication. One, therefore, recommends the creation of a most needed platform for efficient synergy between Ijaw diaspora and Ijaw women at home.

“So that the local Ijaw women can be empowered to achieve their fullest abilities and potential in every sphere of their life. For every Ijaw woman to fulfil the requirements of her heart and be free from any form of oppression, she needs to be liberated and confident in herself. Her desired accomplishment in life is a sine qua non for the benefit of the Ijaw ethnic nationality”, she stressed.

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