One of the fastest growing HipLife, HipPop and Afrobeat artiste hailing from Assin District in Central Region born Fred Baffour Asare known as Takum believes that some Ghanaians enjoy ample airplay music but with only short lifespan.
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Speaking in a interview with De Greenman host of Max Morning Dew on Max 89.7 FM, Takum stated that “ Some Ghanaian music consumers engross to fast food music rather than ones that will last forever.
Knowing with his writing abilities and lyrical dexterity, the Gogetters boss forsee the longevity of his craft and would therefore prefer to write songs that will resonate and have positive influence on music listeners than to chase for trends.
In addition, Takum therefore made an appeal to all the industry gatekeepers to also engage the underground artistes to showcase what they have in them by projecting and plugging them on bigger platforms.
Born to a Liberian father and Ghanaian mother, Rock’s journey began in Liberia, where he spent his early years before relocating to Ghana in 2003 amidst the civil war.
He continued his education in Greater Accra, discovering his passion for music during his junior high school days at Oblogo D/A 1 JHS from 2003 to 2006 in Greater Accra, where he stayed with his aunt.
As a student at Sammo Senior High School in Cape Coast, Rock’s talent flourished, earning him a reputation as a skilled singer and dancer. He later became the entertainment prefect, setting the stage for his future success.
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Pursuing a degree in Mathematics Education at the University of Education, Winneba, Rock connected with like-minded friends and officially launched his music career. Rock’s dedication to his craft led him to become the Entertainment Committee Chairman of his department.
During his national service in 2014, he met Eka One, a renowned sound engineer, in Assin Bereku. he collaborated with Eka One, and their partnership has been instrumental in his growth. Notable producers, including DatBeatGod and Eka One, played a pivotal role in shaping his sound.
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Social media introduced him to Whisko, a US-based Liberian artist and businessman, who signed Rock to Unlymyted Entertainment in 2022, with Eka One as his manager in Ghana.
By day, Iam Rock serves as a professional teacher under the Ghana Education Service, but by night, he brings his vibrant energy to the stage.
Rock’s latest single, “Alewa,” produced by Eka One and directed by Dvice Keyz, showcases his artistry. He has eight tracks to his credit which includes; Romantic, Dah Lady, Charm, Bany, Alewa, Heat, Follow and Am Not A W-Rapper.
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With his unique blend of Afrobeat and Liberian-Ghanaian flair, “Iam Rock” is poised to make a lasting impact on the music scene.